Not all Real Estate Agents are Created Equal

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SWFL Home Buying Tips

Should home buyers call the listing agent when making a home purchase?

The short answer is NO!

Cape Coral Home Buying TipsBeyond that, let me start by stating the obvious, that all real estate professionals are not created equal. While you certainly may end up dealing with an agent who is helpful and honest, he or she has made a commitment to represent the seller’s best interest in the sale of their home.

It’s like going to court and using the other side’s attorney. Think about it, you just wouldn’t do it! Oh sure, a few buyers believe that if they deal directly with the listing agent, that they will be able to get the home for a lower amount because the agent will reduce their commission with not needing to pay a cooperating broker. While this may occur, don’t count on it! Though regardless, there is still no experienced real estate pro protecting your interest.

In all honesty, many buyers don’t have any idea the ways in which a good experienced real estate professional looks out for their interest in a contract negotiation. Most buyers think that the price is about the only thing in play. Wrong! Every real estate transaction is about price and terms, including timelines for inspections, appraisal, loan approvals etc. My experience tells me that all buyers need guidance. Even those who don’t think they do. Sometimes especially those who don’t think they do!

Bob Ashworth photo cardIn addition, effective negotiating takes practice. Most people buy or sell one or two, maybe three homes in a lifetime. A full time real estate professional is writing and negotiating real estate contracts every week. If you have your thumb on the pulse of the market and negotiate dozens to hundreds of deals every year, go ahead and make an offer with the list agent. Otherwise, tap into the experience of a good buyers agent assist you with your real estate purchase. The best agents of course are the ones who list and sell homes as well as work with buyers to make a purchase. For instance, I use my experience with buyers on other listings to counsel my sellers on the current mindset of the buying public, and vice versa.

As an added bonus, in virtually all cases, including shopping for a builder to build your new construction home whether it be on your own lot, a lot you purchase, or a home in a developing community; your agent’s commission will be paid by the seller, or builder as the case may be. What many people fail to realize is that the Multiple Listing Service or MLS, is the greatest networking platform ever devised. All Realtor listings get uploaded into the MLS by the listing agent, with a cooperating commission amount clearly displayed to any and all other Realtor’s in that area. While the listing agent may not yet have a buyer for that new listing, maybe one of the thousands of agents associated with the MLS is already working with a buyer looking for a home just like that.

So the next time you are going to buy a home, commit yourself to working with a good experienced Realtor. If it’s SW Florida where you’re buying, I’ll be happy to help you. My pledge is that I will never try to sell you a home; I’ll help you buy one. The one that is right for you and your budget.


As a Southwest Florida Real Estate Agent it’s my job to educate my clients and help them get exactly what they want and make sure their best interest are being considered in every detail of the purchase. This blog is all about educating you and empowering you with all the industry news, information, tips and things to consider before buying or selling your home. If you found this article interesting and know someone else that might benefit from it please feel free to share!

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Bob Ashworth Remax Realty Team

Bob Ashworth
Realtor, CBR, CDPE
Your Real Estate Solutions Provider
2326 Del Prado Blvd. S.
Cape Coral, FL 33990

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